The Ultimate Guide to Understanding Search Engines in Simple Terms?

How do search engines work in simple terms? 

What is a Search engine? 

In today's time search engine is an important part of our daily life because they provide information all over the world that we need but have you ever thought that how search engines work and what goes into delivering the results you see on the screen?  

In short, a search engine is a web-based software system or platform through which users can search for information on the internet it is designed to carry out world wide web searches. Search engine examples are Google, Bing, Yandex, and DuckDuckGo.

How to work a search engine?

This article will provide a basic overview of how search engines work. Google is the most advanced search engine in the world. Almost 90% of users prefer to use google over other search engines before going forward to know these two things. 

a) What is a user query or a keyword?

A user query is a search term that he/she uses to get specific information about web URLs from the internet related to a similar query or keyword. For example, the best digital marketing course videos, the cheapest mobile under 20000, and how to make chapati in easily!

b) What is SERP? 

SERP stands for search engine result page. It is the pages that show the search engine in response to a user's search query.

A Search engine works with these primary functions

The first two steps in the process of how search engines work is crawling and indexing.

1. Crawling 

This is also called a crawler, spider, or scanner that finds links across the world wide web. Crawling is the discovery process in which search engines send out a team of robots (known as crawlers or spiders) to find new and updated content and it gathers information about websites. These bots scan whole websites such as the website's HTML code, images, and other multimedia content to determine what the website is about 

2. Indexing: 

The information gathered in the previous process during crawling is then  Stored and organized the content to the search engine's index. which is the database of Google that stores all the websites that have been crawled and indexed. Once a page is in the index, it is in the running to be displayed as a result of relevant queries. 

Algorithms and  Ranking Factor 

After the crawling and indexing search engine use algorithms to determine the best result according to the user's search query which means that results are ordered from most relevant to least relevant. These algorithms work with various ranking factors, such as the relevance of the website's content, the quality and quantity of links in the website, and the website's overall reputation. The combination of these factors determines the ranking of the website in the search results. 

Delivering Search Results

When a user searches for a query or enters a keyword in the search box, the google system looks for that data in its index and then applies its algorithms or ranking factors for getting the top most relevant results across the internet and then it shows those web pages to the user.

The Importance of SEO

Search engine optimization is the process of (SEO) is the process of optimizing to rank a website. It is a very important factor to rank any website. Optimization means keyword research, creating high-quality content, building links, and optimizing website structure and code.

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